All those of you who are still stuck up with search engine optimization, in order to see your website on the top ranks with free flowing traffic. It is time now to switch your attention to a more beneficial concept of social media optimization.

You can call SMO or social media optimization, the latest fad of web 2.0. Like SEO this too is a time consuming yet profitable technique. Social networking is all about being social and engaging yourself in communities Online, which will give you and your website a wide exposure. Before beginning your SMO operation, make sure you have studied your website performance properly. Evaluate your website traffic and the nature of your target audience, so that you know whom to focus at once you are into social media optimization.

Once you have studied your website report, prepare your a rough SMO plan for your website and then begin the process. Your plan must contain a few important aspects like, targeted visitors and their movement in the website, keyword study, and SMO prospects.

Several websites like Digg, Stumbleupon, twitter are great sources to begin with your social media optimization. Use blogs and forums, community discussions and open chats too to popularize yourself on social media platform. Videos, audios and images are also a part of SMO. Podcast, bookmarks and weblogs too help in Smo techniques.

The more number of people reading your web page or accessing your e-commerce website likes, the better is your social media optimization program including web 2.0 techniques. The simple idea of SMO is to reach out to as many people as possible in order to make your website popular.

Know more about search engine marketing and search engine optimization techniques here.

Naman Jain is an expert in Internet marketing, presently working with Rupiz Media, one of the leading internet marketing company, offering online marketing services, SEO services, banner advertising and search engine marketing over the globe.
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